See, blogging is not easy. I don't mean the ideas you have, or the content. I mean the act of blogging. Of inserting images, videos. Spacing. Bolding or italicizing text to make it more readable. Linking to previous posts of yours as much as you can (thanksalot, Google). Linking to sources and other blogs covering the same thing. And let me not even try to go into getting pictures and video for the review off the phone and to the computer, and such. All of these are activities that are not necessarily in a direct relation with the content you wish to produce, but nevertheless things that "have to be done". Things that always took me at least 3x the time the writing itself did.
This is not good. All the blogging platforms and clients are anything but intuitive. All were designed in an age when "blog" was a word maybe 500 people knew. This has to change, but sadly, to this day, it hasn't.
Hell yeah, I just quoted myself. But it was for a good cause, I promise.
In essence, the excerpt above is why I chose Posterous.
Why Posterous is my new blogging platform.
Yeah, you read that right, blogging platform.
Because to me, that's what it is. Lifestreaming? I don't know about that. I also don't know why you can't use Wordpress or Blogger or any other blogging platform for that. But hey, some people like the term. And like to praise themselves for leaving blogging. In favor of lifestreaming. While still blogging from time to time. In a lifestream.
No, that doesn't make sense to me either, but then I'm not the next guy trying to invent and subsequently own a buzzword of the day.
And in my view, blogging should die. I said it's dead at some point on Twitter (before the cool kids did, but that's another story). Well, sadly, it's not yet.
By blogging I mean the process of actually writing a post. The process that resembles what I've described above (in the quote). Sure, not all blog publishing is made equal, you say. Windows Live Writer, you say. Direct ftp publishing, you say.
All the same, I say. It's too complicated to blog when you just feel like it. When you have an urge. When you read something you like so much, or hate so much, that you feel you just have to write an opinion about (it). You can't 'blog' for 10 minutes. You have to 'blog' for (the time it takes to write the post)*(at least 2). If you care about actually having readers, that is.
This happens because we use such antiquated publishing systems.
That is all. That should change.
And while it's not 100% different, Posterous is leading the way towards this change. Mark my words. It will happen. And these guys, knowingly or not, are at the forefront of something that will take probably a few years to fully develop, but will.
See, I dream of writing a post in plain text. And then the 'platform' will sort out that if I wrote an @someone, and said Twitter in the same sentence, that's a Twitter handle. And auto-link it. Similarly, when I reference, say "Engadget's post on the iPhone" in should do an iFrame-y inline search of posts on Engadget about that. So I can choose what the link is just by clicking. Not copying the link and pasting it. If it sees an empty line above and under something that is not a sentence, it should understand that that's a sub-title and bold it or something. I could go on.
Till that day comes, Posterous lets me publish by email. And just throw it links to videos or images, which it then automatically embeds in the post. Or I can attach anything. Again, automatically embedded. And, in this case, hosted.
I'm writing this in Posterous' bookmarklet. Which allows me to select some text from a web page, which it then quotes, as above, with a link to the original thing. And underneath, I can write this mess I'm doing.
It's not 100% intuitive yet, this new blog publishing era I'm talking about, but it'll get there. It has to.
So here I am, hosting my blogs on a lifestreaming platform. LOL.
Oh, and one more thing about Posterous. I love that there are no themes and no customization options, no plugins, no html editor, no nothing. I really hope they keep it that way.
Why?
Because this imposed, forced simplicity is what brought Twitter where it is today. I'm all for customization in general, but not of anything related to what I write. I like to customize my OS, my browser, the apps I use. I don't, however, enjoy wasting countless hours or days even 'designing' my blog. Or my Twitter page/profile. Or anything else like this. Why? Because I don't care. And if this possibility flat out doesn't exist, no one will care. Which makes the content more visible than the 300 AdSense units in the sidebar.
And one more one more thing. To comment, you can sign in with Twitter or Facebook. Enough said.
Welcome to my new blog network, all residing on Posterous! (see sidebar for details)
---
And now, a few very little feature requests for the awesome guys running Posterous. Please add the ability to create links in the sidebar, a more prominent RSS feed icon/link, the ability to remove or make the Posterous logo smaller, and the ability to add your own logo.
I think that will do.